Marketing Techniques.
Ads on various sites that pertain to swimming will be fully utilized as well as word of mouth. Also, a representative will travel around the country speaking to various club teams nationwide and presenting the team's coaches with bulk discounts and frequency discounts.
Methods.
Ads are everywhere online and for H2OCC, ads on sites that competitive swimmers frequently use will reach the largest percentage of the target market and come at the lowest cost. Word of mouth is free and will come as the market increases.
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